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Helping to create the vision for Tech Policy Design Centre’s new bright future.

The Tech Policy Design Centre is reimagining how governance shapes technology. They aim to develop a new generation of fit-for-purpose tech policy frameworks. TPDC draws on world-leading inter-disciplinary expertise across ANU and collaborates with industry, government, and civil society. Their mission is to harness the full potential of technologies and close the policy gap. With the launch of their new organisation they needed to improve the previous version of their logo and create their 1st publication, along with other marketing materials. We assisted TPDC in re-designing their previous logo to position themselves as one of the global industry leaders in tech policy design. Their branding needed to communicate the message of "humanity behind tech policies" and bring together other similar organisations to collaborate and work together. The brand style needed to target policymakers and use the new launch of their 1st publication to communicate what an ideal regulator looks like. To further support the roll-out of the centre's launch, we designed promotional banners, MailChimp EDM templates and designed the 1st issue of their publication “Tending the Tech-Ecosystem”. We also created the artwork for their new podcast called Tech Mirror, which they will be launching in July.

DELIVERABLES

Brand identity design
Publication design
Print design
Podcast art

Year

2022
Tech Policy Design Centre brand identity
TPDC brand message.
Tech Policy master logo
Tech Policy logo variations
Tech Policy Design Centre colour palette.
Tech Policy Design Centre EDM MailChimp template heading
Tech Policy Design Centre EDM content.
Trending the Tech-Ecosystem document design
Tech Policy Design document open spread.
Tech Policy Design Centre spread examples.
Tech Policy Design Centre banner design top
Tech Policy Design Centre banner design bottom.
Tech Mirror podcast art